The Pros and Cons of a ‘Canvassing’ Strategy in Business
Amidst the dominance of digital marketing, the canvassing strategy—a direct, face-to-face, or door-to-door sales approach—is often considered outdated. However, make no mistake, for certain types of businesses and under specific conditions, canvassing still plays a crucial role. Understanding the pros and cons of a canvassing strategy is key to determining […]